Peterborough Council for Voluntary Service (PCVS) is a registered charity that supports the voluntary sector in Peterborough. On Go-ViP you can find volunteers and volunteering opportunities!
Marketing for charities: Session1 - 101 Marketing Strategy
Practical details
Training • One-off
Contact person
Clare Barham
#79091
Scan me or visit www.go-vip.co.uk/o/PCVS/activities/Marketing-for-charities-Session1---101-Marketing-Strategy/79091 to join
Session 1: 101 Marketing Strategy for Charities. Online training : if you're just starting with marketing or if you need all your marketing efforts realigned
Session 1: 101 Marketing Strategy for Charities
- Intentional and effective marketing = creating your marketing roadmap
- Clarity = You, your WHY, mission, vision, purpose and how to communicate it
- Getting to know your audience (who are your "customers", who is the beneficiary vs who is the decision maker) and understand their customer/buyer/awareness journey
- Connecting the dots - how different marketing tactics fit together and why you should start by thinking about the big picture first
- Setting up meaningful goals, understanding metrics and taking informed action
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About Go-Vip (PCVS)
Peterborough Council for Voluntary Service (PCVS) is a registered charity that supports the voluntary sector in Peterborough. On Go-ViP you can find volunteers and volunteering opportunities!
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